
BMG has maintained several, very significant strategic alliances in multiple functional areas. These include:
Direct Marketing TV, Radio, Print and Internet – Through extensive media buying power and relatioships, BMG management has developed strategic partnerships with top media companies capable of significant ramp up of campaigns. The importance of these alliances can not be over stated. The cost of media purchases often dictates the profitability of any direct response campaign and critical are those relationships that enable a cost effective deployment.
Technology – Equinix is our technology source housing BMG mission critical technology platform. BMG current uses highly effective technology located in Equinix downtown Network Operations Center. We deploy multiple, redundant web servers, routers, switches, database servers, and hot-swappable RAID level 5 disk arrays capably of handling many hundreds of thousands of unique visitors a day (which is equal to systems deployed by Fortune 500 companies).
Access to these facilities are highly restricted and require multi-level palm scans and ID verifications. In addition, security to customer data is protected using 128-bit encryption certificates.
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